Using artificial intelligence in growth-hungry companies — this is how you succeed

Artificial intelligence is today Mandatory toolif the company wants to grow.Still, many companies make the same mistakes, and AI projects fail. What needs to be done for AI to really help your business?

Why do AI projects often fail?

1. No plan

If you don't know what you want to achieve, you also don't know how to measure success. Without goals and metrics, a project falls apart easily.

2. Resources in the wrong place

Money is being thrown at AI, but it's not being spent where it would actually help. In sales, for example, artificial intelligence can help find the best customers -- but only if used correctly.

3. The team is not involved

If employees don't understand the benefits of AI or are afraid of change, the project will crash. Everyone needs to see why artificial intelligence is useful.

Have you tried artificial intelligence before? If you are, what were the biggest challenges?

How to find the right targets for artificial intelligence?

AI heatmap

A tool that shows you where AI will help you the most in your business. Not conjecture, facts.

Top 10 Chances

Choose the projects that are worth doing first. For example, sales automation or customer service chatbots can be easy starting points.

90-day plan

Without a plan, ideas remain dreams.

A clear plan keeps your team engaged and ensures you're making progress toward goals.

Where is the biggest bottleneck in your sales or marketing process?

Where does AI appear in the results?

Sales: Artificial intelligence finds the best customers and speeds up transactions. Vendors can focus on the most important customers.

Marketing: Artificial intelligence to target ads to the right people at the right time. Less money wasted, more results.

Customer service: Chatbots respond quickly and customers are more satisfied.

Management: Artificial intelligence helps you make decisions based on data, not a hunch. Business becomes more predictable and controlled.

What part of your business would benefit most from AI help?

How to start? 5 steps

1. Define goals

What do you want to achieve? Boosting sales, targeting marketing or improving customer service?

2. Map processes

Where would AI help the most? For example, in sales, it can help prioritize leads.

3. Check data readiness

Is your data okay? Artificial intelligence needs good data to work.

4. Prioritize projects

Start with small but important projects that bring quick results.

5. Make a plan

How do you get the team involved? The plan keeps everything under control and commits.

Lastly

Artificial intelligence is no longer a thing of the future, but A tool that can be used now. Avoid mistakes: plan, use resources correctly, and get the team involved. Start small and grow one step at a time.

Contact an expert and get started today!

Lue lisää

Telephone automation: Save time and grow your business

The platform combines telephone automation customer experience with your marketing tools, making it an ideal choice for clarifying and streamlining customer experience-related integrations to reduce work and increase sales.

Press Release: Rascal AI releases Content Intelligence v2.1. Artificial intelligence takes content production to the next level

Rascal AI has released Content Intelligence v2.1, a system that revolutionizes content production by combining strategic thinking, planning and automated production in one self-learning entity.

AI is your new, smart teammate

Rascal AI — your smartest new team member. “Success does not come from doing more, but by acting smarter.”